Privacy policy

Last updated: February 24, 2026

Data Controller: Prime Padel Spain SL, the company that owns and operates the Padel Directo brand.

Padel Directo manages this store and this website, including the data, content, features, tools, products, and services to provide you, the customer, with a selected shopping experience (the “Services”). Padel Directo uses Shopify technology to provide these Services. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction through the Services, or when you communicate with us through any other means. In the event of a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will prevail with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand how your personal information is collected, used, and disclosed as described herein.

Personal Information We Collect or Process

When we use the term “personal information,” we refer to any data that identifies you or that can reasonably be linked to you or another individual. Personal information does not include data collected anonymously or data that has been de-identified so that it cannot identify you or reasonably be linked to you. Depending on how you interact with the Services, where you reside, and what is permitted or required by applicable law, we may collect or process the following categories of personal information — including inferences drawn from such information:

Contact details including your name, address, billing address, shipping address, phone number, and email address.
Financial information including credit card numbers, debit card numbers, financial account information, payment card details, transaction details, payment method, payment confirmation, and other payment-related information.
Account information including your username, password, security questions, preferences, and settings.
Transaction information including the items you view, add to your cart, save to your wishlist, purchase, return, exchange, or cancel, as well as your previous transactions.
Communications with us including information you provide when communicating with us, for example when submitting a customer service complaint.
Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
Usage information including information about your interaction with the Services, such as how and when you access or navigate them.

Sources of Personal Information

We may collect personal information from the following sources:

Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide your personal information.
Automatically through the Services, including information from your device when you use our products or services or visit our websites, as well as through the use of cookies and similar technologies.
From our service providers, including when we engage them to enable certain technology or when they collect or process personal information on our behalf.
From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which Services you use, we may use your personal information for the following purposes:

Providing, personalizing, and improving the Services. We use your personal information to provide the Services, including fulfilling the contract we have with you, processing payments, managing orders, remembering your preferences and items of interest, sending account-related notifications, processing purchases, returns, exchanges, or other transactions, creating, maintaining, and managing your account, arranging shipping, facilitating returns and exchanges, allowing you to post reviews, and providing you with a personalized shopping experience such as recommending products related to your purchases. This may include using your personal information to personalize and improve the Services.

Marketing and advertising. We use your personal information for marketing and promotional purposes, such as sending commercial, advertising, and promotional communications via email, text message, or postal mail, as well as displaying online advertisements about products or services on the Services or on other websites, including based on items you previously purchased, added to your cart, or other activities on the Services.

Security and fraud prevention. We use your personal information to authenticate your account, provide a secure shopping and payment experience, detect, investigate, or act against possible fraudulent, illegal, harmful, or malicious activities, protect public safety, and ensure the security of our services. If you choose to use the Services and create an account, you are responsible for maintaining the confidentiality of your login credentials. We strongly recommend that you do not share your username, password, or other information with anyone.

Communications with you. We use your personal information to provide customer service, respond to your requests, deliver services efficiently, and maintain our business relationship with you.

Legal reasons. We use your personal information to comply with applicable laws or respond to valid legal processes, including requests from law enforcement authorities or government bodies, as well as to investigate or participate in civil discovery processes, potential or actual litigation, or other legal proceedings, and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes in accordance with this Privacy Policy. These circumstances may include:

With Shopify, service providers, and other third parties that provide services on our behalf (for example IT management, payment processing, data analysis, customer service, cloud storage, order management, and shipping).

With business and marketing partners to provide marketing services and show you advertising. For example, we use Shopify to support personalized advertising through third-party services based on your online activity with different merchants and websites. Our business and marketing partners will use your information according to their own privacy notices. Depending on where you live, you may have the right to instruct us not to share information about you for personalized advertising and marketing purposes based on your online activity across different businesses and websites.

When you direct us, request, or otherwise consent to the disclosure of certain information to third parties, for example to ship products to you or through the use of social media widgets or login integrations.

With our affiliates or generally within our corporate group.

In connection with a business transaction such as a merger or insolvency proceeding, to comply with applicable legal obligations (including responding to subpoenas, search warrants, or other similar requests), to enforce applicable Terms of Service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. To provide and improve the Services, the information you submit to the Services will be transmitted to and shared with Shopify and third parties that may be located in countries different from your own. Additionally, to help protect, grow, and improve our business, we use certain advanced Shopify features that incorporate data and information obtained from your interactions with our store, with other merchants, and with the Shopify platform itself. To provide these advanced features, Shopify may use personal information collected about your interactions with our store, other merchants, and the Shopify platform. In these circumstances, Shopify is responsible for processing your personal information, including responding to your requests to exercise your rights regarding the use of such information for these purposes. For more information about how Shopify uses your personal information and the rights you may have, please consult Shopify’s Consumer Privacy Policy. Depending on where you reside, you may exercise certain rights regarding your personal information here: Shopify Privacy Portal.

Third-Party Websites and Links

The Services may include links to websites or other online platforms operated by third parties. If you follow links that lead to sites not affiliated with or controlled by us, we recommend that you review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of the information they contain. Information you provide in public or semi-public areas — including information shared on third-party social media platforms — may also be visible to other users of the Services and to users of those third-party platforms, without limitation regarding its use by us or by third parties. The inclusion of such links does not in itself imply any endorsement of the content of those platforms or of their owners or operators unless explicitly stated within the Services.

Children’s Data

The Services are not intended for use by minors, and we do not knowingly collect personal information from minors according to the applicable laws in your jurisdiction. If you are a parent or legal guardian of a minor who has provided us with personal information, you may contact us using the details below to request its deletion. As of the effective date of this Privacy Policy, we have no actual knowledge that we “share” or “sell” (as defined under applicable law) personal information of individuals under the age of 16.

Security and Retention of Your Information

Please note that no security measures are perfect or impenetrable, and we cannot guarantee “absolute security.” Additionally, any information you send to us may not be secure during transmission. We recommend that you do not use insecure channels to send sensitive or confidential information.

The length of time we retain your personal information depends on various factors, such as the need to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you reside, you may have some or all of the rights listed below regarding your personal information. However, these rights are not absolute, may apply only in certain circumstances, and in some cases we may decline your request where permitted by law.

Right of access. You may have the right to request access to the personal information we hold about you.
Right to deletion. You may have the right to request that we delete the personal information we hold about you.
Right to correction. You may have the right to request that we correct inaccurate personal information we hold about you.
Right to data portability. You may have the right to receive a copy of the personal information we hold about you and request that we transfer it to a third party in certain circumstances and subject to certain exceptions.

Managing communication preferences. We may send you promotional emails, and you can opt out at any time by using the unsubscribe option included in our emails. If you opt out, we may still send you non-promotional emails, such as those related to your account or orders.

If you reside in the United Kingdom or the European Economic Area (EEA), and subject to the exceptions and limitations provided by local law, you may exercise the following rights in addition to those mentioned above:

Objection and restriction of processing. You may have the right to request that we stop or limit the processing of your personal information for certain purposes.
Withdrawal of consent. When the processing of your personal information is based on your consent, you have the right to withdraw that consent. If you withdraw your consent, this will not affect the lawfulness of processing carried out based on your consent before its withdrawal.

You may exercise any of these rights through the locations indicated within the Services or by contacting us using the contact details provided below. For more information about how Shopify uses your personal information and about the rights you may have — including those related to data processed by Shopify — you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before processing your request, as permitted or required by applicable law. In accordance with applicable law, you may designate an authorized representative to submit requests on your behalf to exercise your rights. Before accepting a request submitted by a representative, we will require proof that the representative has been authorized to act on your behalf, and we may require you to verify your identity directly with us. We will respond to your request within a reasonable time frame as required by applicable law.

Complaints

If you have any complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you reside, you may have the right to appeal our decision by contacting us using the details provided below or to lodge a complaint with your local data protection authority. For the EEA, you can find a list of data protection authorities here.

International Transfers

Please note that we may transfer, store, and process your personal information outside the country where you reside.

If we transfer your personal information outside the European Economic Area (EEA) or the United Kingdom, we will use recognized transfer mechanisms such as the European Commission’s Standard Contractual Clauses (SCC) or any equivalent contract issued by the relevant UK authority, unless the transfer is made to a country recognized as providing an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in our practices or for operational, legal, or regulatory reasons. We will publish the updated Privacy Policy on this website, update the “Last updated” date, and notify you of changes as required by applicable law.

Contact:

Store Name: Padel Directo
Registered Trade Name: Prime Padel Spain SL
VAT: ESB23987241
Business Address: Calle del Escudo 36, 29688 Estepona, Málaga, Spain
Phone Number: +34 691 45 24 51
Email: info@padeldirecto.com
Customer Service Hours: 9:00 AM to 5:00 PM, Monday to Friday
Time Zone: (GMT+01:00) Central European Standard Time (Madrid)